Academic papers that gave rise to the cover story:
Boland, Wendy Attaya, Paul M. Connell, and Lance-Michael Erickson. “Children’s Response to Sales Promotions and Their Impact on Purchase Behavior.” Journal of Consumer Psychology (forthcoming).
Freeman, Dan, Merrie Brucks, Melanie Wallendorf, and Wendy Boland. “Youths’ Understanding of Cigarette Advertising.” Addictive Behaviors (2009).
Hospital-acquired infections result in nearly 100,000 deaths per year, according to the Committee to Reduce Infection Deaths, an educational campaign founded by Betsy McCaughey, a former lieutenant governor of New York. Approximately 20,000 of those deaths involve MRSA. How much do you know about MRSA?...
During the 2008 US presidential elections, Dhruv Sarin, BSBA ’12, watched young American voters mobilize during the election process. A native of Mumbai, Sarin saw that there was a gap in the level of political engagement between youth in India and youth in the United States.